AI Insights · Timothy · December 2022
Top 5 Virtual Fitness Programs on Android in the UK, Q4 2022
In Q4 2022, the top virtual fitness apps on Android in the UK showed diverse trends in downloads, active users, and revenue, with Fitbit leading in revenue growth.
In the fourth quarter of 2022, the top five virtual fitness programs on the Android platform in the United Kingdom exhibited varied performance trends. These insights are derived from Sensor Tower, where more detailed analytics can be found.
Fitbit from Fitbit LLC saw a notable increase in weekly revenue, peaking at approximately $90.8K in the final week of December. Weekly downloads showed significant spikes, particularly in the weeks of December 19 and December 26, with 74.2K and 47.1K downloads respectively. Active users fluctuated, starting at around 596.6K in late September and ending at approximately 577.9K by the end of December.
AllTrails: Hike, Bike & Run experienced a decline in weekly revenue mid-quarter, dropping to around $5.5K in the week of December 12 before recovering to $9.1K by the end of the quarter. Downloads decreased significantly from 11.2K in late September to around 3.2K in early December, before a slight uptick to 7.8K in the last week of December. Active users saw a similar trend, starting at 81.7K and ending at 71K.
Sweatcoin・Walking Step Counter from Sweatco Ltd maintained a relatively stable weekly revenue, hovering around $1.6K to $3.3K throughout the quarter. Weekly downloads peaked at 9.7K in mid-October but declined to around 4.6K by the end of December. Active users showed a downward trend, from 272.2K in late September to approximately 157.4K by the end of December.
Google Fit: Activity Tracking by Google LLC did not generate any revenue during this period. The app's weekly downloads were relatively stable, with a peak of 8.8K in the final week of December. Active users fluctuated slightly, starting at 178.7K in late September and finishing at 167.2K by the end of December.
Glory Fit from Smart Wear had no revenue data available. Weekly downloads saw substantial growth towards the end of the quarter, peaking at 18.3K and 17.5K in the weeks of December 19 and December 26, respectively. Active users increased significantly from 38.4K in late September to approximately 79K by the end of December.
These varied trends highlight the dynamic nature of the virtual fitness app market in the UK. For more detailed insights and analytics, visit Sensor Tower.